Google Ads Management
Why You Should Let Google Ads Experts Manage Your Account?
We specialise in maximising the effectiveness of your Google Ads campaigns and budgets to reach your desired goals. Ultimately leading to increased revenue, leads or market share for your business. There’s ALOT to learn in Google ads so our advice is that you let experts manage this part of marketing so you can do what you do best.
Some of the clients I’ve worked with in the past include lead generation and ecommerce businesses across Australia and USA.For example: frank green, Annmarie Skin Care, Mr Pool Man, Royal Essence, Hummer Limos, Ship-a-Car Direct, Kapas Living, Sans Beast, Digital Marketers Australia and more
I’m just going to call out the elephant in the room – if you have been burnt in the past by other agencies, I don’t blame you. There are real sharks out there. It’s unfortunate that they exist but I promise you you’re in good hands here. 90% of my business is all through referrals so hope that tells alot. I care too much about my clients and name – I wouldn’t let my work or partners tarnish it.
Having experience and offering services in the automation and CRM space means we go and think beyond the lead gen piece so you’re in good hands.
Hope this puts you at ease. Read on!
Leverage Google Machine Learning & AI
We are huge fans of testing with and against the Google machine. If you have or are receiving advice from Google reps themselves – take it with a pinch of salt and always experiment. Machine learning and AI is way more powerful than humans so it’s a balance!
Whilst we love new betas, it may not always be ready for the account and will always test and maintain accordingly. This does not mean in anyway that your account is set and forget. There is so much more that can be done that machine learning and AI can’t – i.e. strategy, creatives, business optimisation and data.
What To Expect
We take every account seriously, designing strategies tailored specifically for your goals. Here’s a sneak peek into what you could expect when working with us:
– AI-Powered Campaigns: We leverage Google’s advanced AI tools, like Performance Max, demand generation and video view campaigns that deliver results.
– Smart Bidding for Smarter ROI: We use data-driven bidding strategies to maximize your return on investment, ensuring your ads are shown to the right audience at the right time.
– Keyword Research & Creative Collaboration: We regularly dive into keyword analysis and collaborate on ad copy and creatives.
– Comprehensive Reporting: Gain actionable insights with detailed performance reporting, so you know exactly what’s working and where to adjust for even better results.
– Ongoing Optimization: Regular strategy reviews and campaign adjustments keep your ads on track and performing at their peak.
Personalized Strategy for Your Business
We take the time to understand your processes and data—or lean on our existing knowledge if we’re already helping with your HubSpot setup (if you’re using HubSpot for lead gen purposes)—to align campaigns with your unique needs.
Optimize Your Shopping Feeds
We ensure your Google Merchant Center and shopping feeds are set up and optimized to showcase your products at their best. We make sure your ads stand out and drive sales by enhancing product data and more.
FAQs
What’s the minimum ad spend?
Depending on the account already having historical data to work with, at the minimum $2k spend.
What industries do you not work with?
If your business is in the alcohol, firearms or adult business then we will not be a good fit for each other.
What kind of communication/reports do I get?
You will get a fortnightly or monthly call/account update with me.
Besides that, we will be available on email/call as and when needed. So we’re always still available for questions etc.
If the account is managed by my trusted Google Ads partners, then it is up to them how they manage this part.
Who manages my accounts?
Your account(s) will either be managed by me or my trusted Google Ads partners.
What if I have more than 1 account for my business?
Each account will have its own goals, account management requirements and work so each will be cost separately. However, we might be able to discuss an arrangement of some sort – this will vary case by case.
Whilst outsourcing Google ads work to experts, I’d like to get trained.
Sure thing – very happy to guide you along the way so that you understand what is happening in your account, how to spot check, how to give ideas that will benefit the account and business in the long run. In fact I encourage you to skill up even just a bit so you aren’t outsourcing work blindly.
Do you offer management for other ad platforms?
Yes, you will be introduced to our recommended partners for Bing and Facebook/Instagram. They may offer TikTok, Pinterest and Linkedin as well. Gather ‘n’ Grow personally do not do beyond HubSpot and Google ads work at this point in time.