Google Ads Training

DRIVE GROWTH WITH CONFIDENCE IN EVERY CAMPAIGN

Empower Your Team with Advanced Google Ads Training

Take control of your advertising with training designed to deliver real results. We offer tailored training programs designed for marketing teams aiming to maximize ROI and drive business growth.

Our hands-on training teaches you how to plan, launch, and optimize campaigns with confidence. Whether you’re just starting or leveling up your skills, we’ll guide you step-by-step to create impactful ads that connect with the right audience at the right time.

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Comprehensive Training with Proven Strategies
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Comprehensive Training with Proven Strategies

Our training, led by seasoned Google Ads experts and HubSpot-certified partners. In the rapidly evolving digital landscape, staying ahead requires more than just basic knowledge. Our Google Ads training programs are:

  • Tailored to Your Business Goals: Aligning training content with your specific objectives.

  • Led by Industry Experts: Instructors with real-world experience in managing substantial ad budgets.

  • Focused on Practical Application: Emphasizing hands-on learning to ensure immediate applicability.

  • Advanced AI-powered: Learning advanced techniques like smart bidding and performance analytics, ensuring every dollar works harder for you.

  • First-party CRM Data: Integration and maximising Google Ads with HubSpot for a seamless, data-driven marketing experience that maximises results across all your channels. 
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SUPPORT THAT GOES THE DISTANCE

Comprehensive Curriculum Covering All Aspects of Google Ads

Our training encompasses:

  1. Campaign Structure & Strategy: Designing effective campaign hierarchies aligned with business objectives.

  2. Advanced Keyword Research: Utilizing tools and techniques to identify high-performing keywords.

  3. Ad Copywriting & Extensions: Crafting compelling ads and utilizing extensions to enhance visibility.

  4. Bidding Strategies & Budget Management: Implementing smart bidding and budget allocation for optimal ROI.

  5. Conversion Tracking & Analytics: Setting up tracking mechanisms to measure and analyze performance.

  6. Performance Max Campaigns: Leveraging Google's AI-driven campaigns for maximum reach and efficiency.

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FUEL GROWTH & MAXIMIZE ROI

Master Google Ads with Proven, Results-Driven Training

Our Google Ads training is grounded in hands-on experience. We've successfully managed accounts ranging from $5k to over $350k a month, working across various industries with different goals, budgets, and risk appetites. No matter your size or scope, our approach is tailored to your needs.

By participating in our training, your team will:

  • Enhance Campaign Performance: Apply best practices to improve ad relevance and quality scores.

  • Increase Efficiency: Streamline campaign management processes.

  • Boost ROI: Implement strategies that lead to higher conversion rates and lower acquisition costs.

  • Stay Updated: Keep abreast of the latest features and updates within the Google Ads platform.

Our goal is to equip your team with the skills necessary for sustained success in digital advertising.

Google Ads Results That Speak For Themselves

Alyssa is a rockstar. She's a talented marketer, with tons of creativity, the willingness to experiment, and is a patient teacher to others.

CEO MIKE.R

I highly recommend Alyssa Yap from Gather 'n' Grow for her exceptional work with our Google Ads. In the time we worked together, her data-driven approach delivered impressive results that helped drive profitable growth for Mr Pool Man, even with niche industry curve balls. Alyssa's expertise and attention to detail make her an invaluable asset to any team looking to optimize their advertising campaigns.

CMO NATALIE.H

It was an absolute pleasure working with Alyssa for 2 years on Google Ads and Bing. She helped us grow our accounts, was a great thought partner, and always brought new ideas to the table. You could tell she really cares about the work she is doing and that is reflected in the great results we saw. I will miss her!

CMO LAURYN.S
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FAQs

What’s the minimum ad spend?

Depending on the account already having historical data to work with, at the minimum $2k spend.

What industries do you not work with?

If your business is in the alcohol, firearms or adult business then we will not be a good fit for each other.

What kind of communication/reports do I get?

You will get a fortnightly or monthly call/account update with me.

Besides that, we will be available on email/call as and when needed. So we’re always still available for questions etc.

If the account is managed by my trusted Google Ads partners, then it is up to them how they manage this part.

Who manages my accounts?

Your account(s) will either be managed by me or my trusted Google Ads partners.

What if I have more than 1 account for my business?

Each account will have its own goals, account management requirements and work so each will be cost separately. However, we might be able to discuss an arrangement of some sort – this will vary case by case.

Whilst outsourcing Google ads work to experts, I’d like to get trained.

Sure thing – very happy to guide you along the way so that you understand what is happening in your account, how to spot check, how to give ideas that will benefit the account and business in the long run. In fact I encourage you to skill up even just a bit so you aren’t outsourcing work blindly.

Do you offer management for other ad platforms?

Yes, you will be introduced to our recommended partners for Bing and Facebook/Instagram. They may offer TikTok, Pinterest and Linkedin as well. Gather ‘n’ Grow personally do not do beyond HubSpot and Google ads work at this point in time.

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