Google Ads judged on profit, not ROAS screenshots
We run Search, Shopping and Performance Max for online stores, with a product feed that gets your range seen and budget that follows the products that make money.
Trusted by growing businesses in the US, UK and Australia
Sales are coming in. Is the account making you money?
Google says ROAS is great, but the margin isn't there.
The account is judged on Google's numbers, not your profit. Spend goes to products that don't make money.
Half our products never get shown.
Feed errors, thin titles and missing attributes. Your best sellers sit out of Shopping results.
Performance Max is a black box.
Budget goes in, sales come out, and nobody can say why. You can't tell what's working or what to change.
Big sale periods catch us out.
Feeds, budgets and promotions set up too late. You miss the busiest weeks of the year.
Her data-driven approach delivered impressive results that helped drive profitable growth for Mr Pool Man, even with niche industry curve balls.
I highly recommend Alyssa Yap from Gather 'n' Grow for her exceptional work with our Google Ads. In the time we worked together, her data-driven approach delivered impressive results that helped drive profitable growth for Mr Pool Man, even with niche industry curve balls. Alyssa's expertise and attention to detail make her an invaluable asset to any team looking to optimize their advertising campaigns.
Google Ads run as part of your store, not on its own
Search, Shopping and Performance Max, judged on what sells and what it earns.
A clear plan, regular updates, and work you can track
Discovery workshop
Your goals, margins, best sellers and stock, and what a good month looks like.
Account and feed review
Tracking, feed, structure and spend, then what to fix first.
Fix and rebuild
Tracking first, then the feed, campaign structure, ads and budgets.
Report and review
Spend, sales and return by product group, with what we changed and why.
Test and improve
New ads, product groups, landing pages and budget moves, agreed with you.
Built for online stores that judge ads on profit
A good fit if
- You sell online through Shopify, WooCommerce or a similar platform
- You know your margins, or want to
- You want to see which products make money from ads
- You spend from about $2k to $350k+ a month on Google Ads
Probably not a fit if
- You spend less than about $2k a month
- You expect Google Ads to carry your whole marketing effort
- You sell alcohol, firearms or adult products
Start where it makes sense for you
Every engagement starts with a discovery workshop, included. Retainers are quoted in your currency.
Ongoing Google Ads management
Good when you want the account looked after week to week.
- Two people on your account, always
- Regular optimization and testing
- Reporting in plain language
- Regular review calls with Alyssa
- One report a month from our shop, your choice
- Lower monthly rate on 6 or 12 month terms
Google Ads Audit
Good when you want to know what's wrong before deciding anything.
- Walkthrough call included
- 25% of the audit fee comes off your management fees if you go ahead
Product Feed Optimisation
Good when your feed needs fixing before anything else.
- Titles, descriptions and attributes rewritten
- Ready to import into Merchant Center
Upskill your in-house team
Good when someone on your team runs the account.
- Sessions in your own account
- We review their work as they learn
Not sure which fits? That's what the first call is for.
What clients say about our Google Ads work
I highly recommend Alyssa Yap from Gather 'n' Grow for her exceptional work with our Google Ads. In the time we worked together, her data-driven approach delivered impressive results that helped drive profitable growth for Mr Pool Man, even with niche industry curve balls. Alyssa's expertise and attention to detail make her an invaluable asset to any team looking to optimize their advertising campaigns.
It was an absolute pleasure working with Alyssa for 2 years on Google Ads and Bing. She helped us grow our accounts, was a great thought partner, and always brought new ideas to the table. You could tell she really cares about the work she is doing and that is reflected in the great results we saw. I will miss her!
Alyssa is a rockstar. She's a talented marketer, with tons of creativity, the willingness to experiment, and is a patient teacher to others.
Get more from every sale
A feed rewritten for how people search, ready to import.
See the product →ProductLanding Page AuditFind out why visitors leave before they buy.
See the audit →ProductCustomer AvatarsWho your best customers are, and what makes them buy.
See the product →ServiceMeta AdsFacebook and Instagram ads alongside Google, judged the same way.
See the service →One system, from first click to closed deal
Questions about Google Ads for ecommerce
Which store platforms do you work with?
Shopify, WooCommerce and other store platforms, as long as orders can be tracked back to Google Ads.
Do you look after the product feed?
Yes. As part of management we keep Merchant Center healthy and fix feed errors. For a bigger rewrite of titles and attributes, there's Product Feed Optimisation.
Shopping or Performance Max?
It depends on your range, margins and data. Many stores run both. We set up what fits and explain why.
Do you only manage Google Ads?
No. Google Ads comes first, and we also run Microsoft, Meta, Reddit and ChatGPT ads. We don't do social media management, link building or PR.
Who works on my account?
Two people, always. A lead runs the account week to week, and a second specialist reviews the work and knows the account just as well. Nothing depends on one person being available.
Who owns the account?
You do. The account, the data and the tracking stay yours, whether we work together for a month or for years.
What's the minimum ad spend?
About $2k a month. Below that there usually isn't enough data for the account to learn from, especially if it's new.
Can we start with an audit?
Yes. The Google Ads Audit is delivered in 1 to 2 business days. If you then go ahead with management, 25% of the audit fee comes off your management fees.
Tell us about your store. We'll tell you what we'd fix first.
A call with Alyssa. No pitch deck.
- Where budget is likely leaking
- Whether your feed is holding you back
- Whether management, a rebuild or an audit fits best