A US staffing agency in Texas that places workers with local businesses and helps people find work.
Starting from nothing
There was no CRM and no system behind the website. Two very different groups came in through the same website: businesses looking for staff, and people looking for work. Both needed to be handled differently, and job seekers shouldn't count as paid marketing contacts.
Set it all up from scratch
Set up HubSpot from scratch
Contacts, companies, pipelines, properties and the sales process.
Built the website in HubSpot
A new site with "Who we serve" pages for each industry, a resources page, an FAQ and two downloadable guides.
Split businesses from job seekers
A website chatbot that sends people down the right path, and job applicants kept as non-marketing contacts so they don't add to the bill.
Connected prospecting
A prospecting tool that pushes new business contacts straight into HubSpot, with clean industry data.
Weekly check-ins
Training and support for the team while they settled in.
Before and after
Before
- No CRM
- A website separate from any system
- Businesses and job seekers mixed together
- Prospects found by hand
After
- HubSpot set up from scratch
- A new website built in HubSpot
- Each sent down its own path
- Prospects flowing into the CRM
A full system from day one
The agency went from no CRM to one system for its website, leads, prospecting and sales, with businesses and job seekers handled the way each needs.
Every business inquiry and new prospect now lands in one place, and the HubSpot bill only counts the people the agency actually markets to.
Why it matters
A proper foundation from day one. Instead of patching tools together later, the agency started with one system for website, leads and sales that can grow with it.
Sounds like your setup?
Tell us what's going on. We'll show you where the quick wins are on the first call.