CRM Data Clean Up Blueprint

Find out what's cluttering your CRM, and how to clean it up safely

It starts with a 1-hour kick-off call about your data, your team and what you need from HubSpot. Then we review your portal and turn it into a step-by-step plan: what to fix, merge, archive and delete, in the right order. You finish with a 1-hour debrief call where we walk you through it.

HubSpot Platinum PartnerGoogle Partner
★★★★★5.0 from 17 HubSpot reviews
REVENUE DASHBOARDRevenue this quarter$1.24M▲ on planAd spendLeadsPipelineWonLEADS ROUTED100%DUPLICATES0

Trusted by growing businesses in the US, UK and Australia

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Sound familiar?

Your team has stopped trusting what's in the CRM

We have duplicates everywhere.

The same contact three times, with different details each time. Nobody knows which record is right.

We can't trust the reports.

Fields are inconsistent, so the numbers never add up. Decisions get made on gut feel.

The data didn't survive the migration.

You switched CRMs or merged databases, and it came across messy. Every workaround adds more mess.

We're about to launch something new.

A campaign, automation or integration that needs clean data. Otherwise it's built on bad data.

Get your blueprintThe blueprint shows you what's behind it, and what to fix first.
What's included

Everything in one blueprint

Your HubSpot data reviewed end to end, then turned into a plan you can follow without breaking anything.

Data quality

Duplicates, incomplete records, outdated contacts and bad formatting, counted so you can see the scale.

Properties and fields

Which fields are used, which are redundant, and which are missing from your workflows.

Lifecycle and pipeline

Whether your deal stages and lifecycle stages match how you actually sell.

Lists and segments

Which lists are still relevant, and which are polluting your targeting.

Automation and reports

Workflows and reports built on unreliable fields, flagged.

Clean-up blueprint

Step by step: what to fix first, what to merge, what to archive and what to delete, safely.

Sample CRM clean-up blueprint
Sample blueprint

See what you get before you buy

This is what a CRM clean-up blueprint looks like. Yours is built around your portal: every issue mapped, every fix in order.

  • Every issue counted, so you can see the scale
  • Fixes in a safe order, so nothing breaks
  • Clear enough to hand to whoever does the clean-up
Get your blueprint
How it works

From kick-off to a clean-up plan in 3 to 5 business days

Within a few days of buying

Kick-off call

Pay online and give us partner access to HubSpot. We'll send the link. Then spend an hour with us on your data, what frustrates your team and what you need from the CRM.

You get: a blueprint built around your goals
3 to 5 business days

We review your data

Contacts, properties, pipelines, lists, automation and reports, checked for quality and reliability.

You get: your blueprint as a PDF
When it suits you

Debrief call

One hour to walk through every finding, answer your questions and agree what to fix first.

You get: a clear order of what to do next
If you want help

We can do the clean-up

If you'd like us to handle it, we'll quote it after you've read the blueprint.

You get: no pressure either way
Read-onlyWe look. We don't change anything.
NDA friendlyHappy to sign yours before we start
Safe orderA plan built so nothing breaks
Yours to keepUse the plan yourself, or with anyone
Who it's for

For teams who know their CRM needs attention but don't know where to start

A good fit if

  • Your CRM has grown for years and nobody is confident the data is clean
  • You see duplicate contacts, inconsistent fields and reports you don't trust
  • You're about to launch a campaign, automation or integration that needs clean data
  • You switched CRMs or merged databases and the data came across messy
  • Your sales team has stopped trusting the CRM

Probably not a fit if

  • You're not on HubSpot and won't be moving to it. This blueprint is for HubSpot.
  • You want the clean-up done for you. Ask us about CRM Clean Up & Setup.
What clients say

"She made our CRM migration silky smooth"

It was a complex and time sensitive project, with millions of data points to migrate and a bunch of different integrations, and Alyssa was at the heart of its success. She knows HubSpot inside and out, asked difficult questions, didn't take the easy route when she didn't think it was in our best interest, and went above and beyond in ensuring we had a great CRM which was using HubSpot's full capacity. Wholeheartedly recommend!

JF
Jacob F.CCO, Runway East

From the beginning Alyssa helped in every way to make our implementation a success. Beyond her ninja technical skills and amazing knowledge, she became part of the team and went above and beyond when getting things done. She made our CRM migration silky smooth and implemented strategies that are now part of our core business. Cannot recommend her enough.

DS
D. SavicHead of Marketing and Product

Alyssa was a joy to work with. A diligent worker, clear communicator, and smart implementor, Alyssa helped drive the re-implementation of our HubSpot deployment from the ground up. Alyssa's subject matter expertise was world-class but it was her project management skills where she elevates compared to other consultants. We joked often that we wished we could hire her directly!

NL
Nick L.Head of RevOps
FAQ

Questions about the blueprint

Is this only for HubSpot?

Yes, because understanding the CRM setup matters as much as the data itself. If your data is in spreadsheets now but is moving into HubSpot, we can work with that too.

What happens on the kick-off call?

One hour with us on your data, what frustrates your team and what you need from the CRM, so the blueprint fixes what matters to you first.

How long does it take?

3 to 5 business days after the kick-off call. Your blueprint comes by email as a PDF, with a link to book your 1-hour debrief call.

How do you access my portal?

We send you a partner access link. It gives us the visibility we need without touching your data, and you can revoke it at any time.

Is there any risk to my data?

No. No records are changed, merged or deleted during the review.

Do you review integrations?

We review simple, standard integrations. Complex ones with custom API mappings or middleware need more time to understand properly, so we'd scope those separately.

Will you do the clean-up for us?

This is the blueprint. If you'd like us to handle the clean-up, we'll quote it separately.

Can you sign an NDA?

Yes. Send it through and we'll sign it before we start.

What currency is the price in?

US dollars.

Get your CRM clean-up blueprint

Fill in your details and pay securely. We'll be in touch to book your kick-off call, and your blueprint arrives 3 to 5 business days after it.

  • A 1-hour kick-off call
  • A full review of your HubSpot data
  • A step-by-step clean-up blueprint
  • A 1-hour debrief call

Buy your CRM blueprint